Over 475 million of us log into a web conference call every day. “Zoom fatigue” is all too real. And with many annual sales meetings and conferences going #virtual, there needs to be a better way to make the experience more interactive and more engaging. Enter #gamification, the application of typical elements of game playing (e.g. point scoring, leaderboards, competition with others, and prizes). It’s a proven way to immerse your audience into the content by motivating them with winning team challenges, obtaining bragging rights as they climb to the top of the leaderboard, and acquiring real-world prizes. In this webinar, we’ll discuss a unique approach for turning a passive group into an active and engaged audience, using a robust platform for what happens before, during and after the events.