Are you Ready for Generation Z?

Generation Z refers to the group born between 1995 and 2010 and currently represents the largest population sector. They make up about 24% of the population (compared to Millennials representing about 22%, Gen X at 19% and Baby Boomers at 23%). It’s estimated that Gen Z is at approximately 2.52 billion! Many of them have graduated from college and are looking for employment. Is your company ready?

Gen Z is unique in that they are the first generation who has never known a world without the internet. They’ve had their entire lives documented; they were practically born with smartphones in …